McCracken Advises Just Global with its Acquisition of Japanese B2B lead generation company, Plaxton.

Just Global Extends its Global Reach

Just Global, the B2B global marketing agency of the year, continues its global expansion by acquiring Japanese B2B lead generation company, Plaxton, as well as consolidating its presence in the Philippines and Columbia. To support this acquisition, Just Global is also pleased to announce a new global partner – Symphony Marketing. Brandon Friesen, Just Global CEO, commented, “While we’ve long been running activity in Japan for our customers, I’m thrilled to now offer direct, in-country support and capabilities. Japan is a critical market for B2B brands, and unique in the APAC market. It is an honor to acquire Plaxton, and partner with the Symphony team. Together, we will help accelerate growth for our loyal customers in Japan and beyond.”

McCracken Advisory Partners acted as exclusive M&A Advisor to Just Global on the transaction