McCracken Advisory Partners
Precision is at the heart of every successful merger and acquisition.
Sell-side and buy-side clients are not looking for approximately the right deal.
They’re seeking precisely the right deal with precisely the right company.
McCracken Advisory Partners has distinguished itself for mergers and acquisitions consulting in the advertising, marketing services, media and technology industries for a reason. We bring wisdom, hands-on transaction advice, market knowledge and precise attention to detail to everything we do.
Why is precision so important? While others often rush to simplify, we embrace complication. We dig deeper, build stronger relationships, ask tougher questions and relentlessly pursue complete answers to optimize the value of every aspect of the transaction.
Buying and selling a company is about more than money. Price is only the beginning. Cultural fit is crucial. Optimizing the earn-out is critical. At McCracken we live this truth and customize our time-tested approach and proven process to help each client grow or sell their business to achieve extraordinary results.